Spring 2024 Ads: PING

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Written By David Butler

My work for the newly launched line of premium golf clubs from Ping is now live!

PING continues to set the bar in the golf industry, setting the standard in form, function and design. It is always inspiring to collaborate with a brand that leads the industry in technology, innovation, design, and craftsmanship.

When it comes to showcasing the features of these golf clubs in such a competitive market, the visual presentation of the product can make all the difference. As a product photographer, I take great pride in capturing all of the details, and bringing to light all of the features, textures and forms using a range of lighting techniques. See below to learn more about the gear I used.

Creative direction by Chris Adams.

All images ©DavidButler 2024.

-The Gear I used-

  • Phase One IQ3 100mp w/ Schneider 120mm macro lens

  • 2 Broncolor Scoro 3200w light packs

  • Rosco diffusion sheets

  • westcott diffusion panels

  • white and black foam core

To see more product photography work, head over to my main product gallery HERE.

David Butler
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